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CEO Institute III Attendees by Title
CEO Institute III, held at the Darden School of Business, University of Virginia, brings you to the height of your professional leadership development by focusing on personal discovery; getting to the core of who you are as a leader and showing you how to become even more effective.
Your leadership becomes more powerful when you fully understand your capabilities and release your untapped potential. You will be participating in the Reflected Best Self Exercise (RBSE). Developed at the University of Michigan and reviewed in the Harvard Business Review, the RBSE is an insightful tool that allows you to see who you are at your best. It works by collecting stories and reflections from colleagues, friends, family, and others in your life – reflecting to you a positive portrait of your best self.
CEO Institute III’s curriculum covers the following topics in depth:
- The Art of Creating Values
- Core Principles of Leadership
- Leading Through Change
- How to Gain Active Support
- Leadership Reflection and Commitment
- Reflected Best Self Exercise™ (RBSE™)
You’ll also review some of the most powerful illustrations of organizational leadership in history, determine what set these leaders apart, and discover how they overcame tremendous obstacles in their own careers.
Join the conversation: #CUESCEOInstitute
Tara Graff, CCE
SVP/Marketing/Business Development
Hiway Federal Credit Union
asset size — $1.7 billion
In CEO Institute, you learn not only that what of great leadership, but the all-important how. As a newer executive, I returned to my credit union with increased confidence and a strong enthusiasm well worth the investment.
Have You Attended CEO Institute in the Past?
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1,263
CUES pioneering and industry-leading CEO Institute program has graduated 1,263 industry executives, propelling their credit unions and their careers.
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943
Over the past 30 years, 943 industry professionals have earned the prestigious Certified Chief Executive (CCE) designation.
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34
Attendees can earn up to 34 Continuing Professional Education (CPE) credits for attending CEO Institute III.
Why Attend CEO Institute III: Strategic Leadership Development?
When you attend:
- Your credit union will benefit directly from the post-segment assignment of completing a scenario planning project specific to your organization.
- The curriculum was developed specifically for credit unions by the faculty members and lecturers at UVA Darden Executive Education.
- Participants who successfully complete all required elements of the program will be awarded the prestigious Certified Chief Executive (CCE) designation.
- You’ll be joining a unique and tightly allied fellowship of credit union leaders, making you part of a powerful network of successful professionals.
- Many esteemed faculty members are there for their students even after graduation, offering another level of support.
- You’ll earn up to 34 Continuing Professional Education (CPE) credits each week.
Sponsorship Opportunities
Reach the CEOs of tomorrow when you sponsor at CUES’ CEO Institute—the industry benchmark for executive education excellence.
2025 CEO Institutes Sponsored By 
Take Your Place at The Top
As a credit union leader you’re expected to exceed members’ needs, be strong community partners, and meet regulatory requirements—all while keeping your institution financially sound.
The prestigious CEO Institute is a career- and life-changing experience that combines the faculty and resources of the nation’s top business schools into an unparalleled educational program that will prepare you to excel at any challenges and opportunities you face.
CEO Institute’s robust curriculum meets your needs, including: interactive presentations, collaborative exercises, and powerful case study simulations laser-focused on significant executive leadership topics.
As a graduate of this transformational program, you’ll leave equipped with a comprehensive understanding of leadership issues and approaches that will immediately benefit your credit union. With enhanced strategic thinking skills, you’ll be able to:
- Effectively make decisions
- Better manage change
- Improve business processes
CEO Institute consists of a series of one-week sessions* held over three years, supplemented with pre-reading, homework assignments, and project work that add considerable value to your interactive learning experience. Attendees can include:
- CEOs
- Senior Executives
- Future leaders
Overview
Learn more about each segment of CEO Institute.
The Wharton School
University of Pennsylvania
Highlights: scenario planning, member-centricity simulation, strategic segmentation
Year I Project: Give back to your credit union by completing a scenario planning project specific to your organization.
Samuel Curtis Johnson Graduate School of Management
Cornell University
Highlights: change management, negotiation techniques, effective group performance and process
Year II Project: Apply the lesson you learned in organizational effectiveness to a business challenge or opportunity for your credit union.
Darden Executive Education
University of Virginia
Highlights: Reflected Best Self Exercise™ (RBSE™), managing change, motivation techniques
The Takeaway
When choosing an executive education program, it’s important to consider what you’ll get in return. When you attend CUES CEO Institute:
- You’ll be joining a unique and tightly allied fellowship of credit union leaders. CEO Institute graduates form strong bonds, and tend to stay in contact with each other year after year, creating a powerful network of successful professionals.
- Your credit union will benefit directly, thanks to the in-between segment projects you’ll complete.
- You’ll benefit from an executive education program developed specifically for credit unions.
- All classes are taught by world-class professors, authors, and researchers.
- Many of the esteemed CEO Institute faculty are there for you even after graduation, offering another level of support.
- You’ll earn up to 30 Continuing Professional Education (CPE) credits each week.
Plus, if you successfully complete all required elements of the program, you’ll be awarded the prestigious Certified Chief Executive (CCE) designation.
Becoming a Certified Chief Executive
When you have successfully completed all three weeks of CEO Institute and two between-segment action-learning assignments, you’ll have achieved Certified Chief Executive (CCE) status.
The CCE designation establishes a standard of education and excellence for credit union leaders. It signifies you have made an ongoing commitment to your professional development and obtained a level of expertise recognized throughout the credit union movement.
The Impact
Credit unions realize the value of the CCE designation, and they’re willing to pay for it. Recent statistics released by Industry Insights indicate credit union executives holding the CCE designation make more than their peers without it.
The study showed CFOs with the designation typically earn a 23 % premium; COOs, a 14.8 % premium; and CEOs, a 6.3 % premium.
CEO Institute provides very real benefits for you and your credit union. Begin the journey toward your future today.
Register now by contacting Teresa Brogan, Executive Education Specialist, at 800.252.2664 or 608.271.2664, ext. 331; or email teresab@cues.org.
Body
CEO Institute III focuses on leadership, strategy, growth and operations.
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